Core Insight
Designed for clients targeting a professional audience. Each content item or landing page automatically generates its own unique creative - headlines and copy are pulled directly from the page, keeping every ad contextually relevant.
Best For: Scalable campaigns with ongoing content production - ideal when regularly publishing new articles, reports, or research.
Requirements
- Brand guidelines: Required to ensure consistent look and feel
- Logo: SVG or PNG format
- Fonts: Font files required
- Feature: One template, unlimited creatives
Core Commerce
Designed for brands aiming to engage and inspire consumers. Each product or collection automatically generates its own unique creative
Requirements
- Guidelines: Branding guidelines required
- Logo: SVG or PNG format
- Fonts: Font files required
- Tracking: Shop link interactions tracked
Core Story
Ideal for bringing longer form content to life within a single placement. Multi-page narrative without leaving the article environment.
Requirements
- Guidelines: Branding guidelines required
- Logo: SVG or PNG format
- Fonts: Font files required
- Feature: Enhanced engagement tracking
Static Impact
Best suited to clients with in-house creative teams, providing full bleed images for a bold presence.
Specs & Requirements
- Format: JPEG or PNG files
- Max Size: 2MB
- Input: Full bleed creatives provided to size
Dynamic Impact
Ideal for clients with a strong visual identity. Content can be swapped quickly. Supports scalable campaigns.
Specs & Requirements
- Format: JPEG or PNG files
- Max Size: 2MB
- Input: Branding, Logo, Fonts
Motion Impact
Showcase more content within a single placement using GIF animation for a rich brand experience.
Specs & Requirements
- Format: GIF files
- Max Size: 2MB
- Input: Creatives provided to size
Engage Animation
Brings creative to life with smooth, dynamic motion. Designed to capture attention.
Specs & Requirements
- Format: GIF or HTML files
- Max Size: 2MB
- Lead Time: Files required 2 weeks prior
Engage Audio
Showcase a snippet of a podcast directly in-unit with click-to-play control.
Specs & Requirements
- Duration: Max 90 seconds
- Max Size: 2MB
- Input: Audio MP3 or Video MP4
Engage Video
Delivers impactful storytelling directly within the banner. Available in autoplay, hover-to-play, and click-to-play.
Specs & Requirements
- Duration: Max 90 seconds
- Max Size: 3MB
- Input: Video MP4 file
Showcase Reel
Allows multiple pages or links within the same banner, giving viewers an interactive way to explore content. Exclusively for managed service.
Specs & Requirements
- Slides: Maximum 5 slides
- Sizes: 300x250, 300x600, 970x250
- Input: Branding, Logo, Fonts
The Expandable
Invites audiences to click or hover to expand and reveal high-impact images, text, or a combination of both.
Specs & Requirements
- Sizes: 300x600 and 970x250
- Input: Branding, Logo, Fonts
The Story Stack
Perfect for advertisers with a breadth and depth of content. Allows multiple content pieces to be showcased within the same unit.
Specs & Requirements
- Content: 3 pieces recommended
- Sizes: 300x250, 300x600, 970x250
- Input: Branding, Logo, Fonts
Creative Studio
For Auto Users Only
Gives you control over your ad creatives, with powerful customisation tools designed to bring your brand vision to life. Create distinctive marketing materials that capture your brand's unique identity with our most advanced creative suite yet.
Why Creative Studio?
- More Creative Flexibility: Additional options to tailor your ads for greater visual impact and brand alignment.
- Streamlined Customisation: A smoother, more intuitive process for personalising your creative units.
- Enhanced Branding Control: Ensure every campaign reflects your professional, consistent brand identity.